When your business is mostly an online venture, the first touchpoint for customers is low and behold, the packaging that’s there. Without people touching these in person, the package needs to actually help you get customers. Custom designs are good because they allow for a personalized product that makes the customer feel like there is effort into packaging these orders. They do help make products look good and stand out, and this of course can be packaging that helps customers see the product immediately, creating excitement for those who look at and open up their boxes.
Custom box designs also help with protecting the products that’s there, and it’s something that protects the products much more than normal boxes may. There is also packaging protection that’s important for businesses because this is pretty much how the boxes get carried out, and shipping is much different than just putting it on a store shelf. Those items that are handled by stores are usually not handled as much as a shipping box, and usually the retail shipping that’s done is done on pallets and forklifts, so there is more chance for this to be damaged.
For ecommerce products, the package may be handled by many different shipping places, trucks, and the like until you get to the destination, and there is of course, more risk that comes with this. Custom boxes oftentimes help to ensure that the products are given the best protection that’s possible, in order to create a package that performs in the same way as the products need to. Products which are damaged are a nightmare for business. A business may die with a few reviews of customers complaining about this, and they’re much more likely to cut ties with business people if the product is broken and doesn’t work. With better protection of products, you can also help make sure that people aren’t upset with the product that they get.
Custom Boxes and their unique approach
Custom boxes oftentimes offer a unique experience to a lot of people. It’s challenging because a lot of people have to rely on people buying based on what they see in pictures and the product description. There are frequent returns, with a high return percentage compared to retail.
But ecommerce people do want to make sur that the shipping process for returning is simple. You can set up custom boxes to look good, stay strong during the journey to the customer, and when they need to return it for one reason or another, you make it easy for them to put the return label onto there, and they even offer corrugated mailers that go with tear ships, and the person can sue that to ship their product once more. It also makes a good impression on the customers with this kind of custom packaging. You can create custom boxes that offer sustainability, which is a growing and hot topic for a lot of concerned customers, and if you make it easier for them to recycle this than ever before, you can create a or engaging, fun business.
The customers want packaging that the can break down and recycle. Sustainability isn’t just a trend anymore, but instead an expectation, and you don’t want to be viewed poorly because you used a box that’s considered frowned upon in terms of packaging. Remember though, no matter what, the ecommerce packaging that you have should be based on what audiences want from this, and you want the packaging to reflect the business, in order to help them come bac and purchase from you once more too.
Shrink Film Tech 