Unboxing Ergonomics to Make Physical Ease Easy! 

Frederick GregoryLeave a comment

One challenge that some people have with their items is that the customers complain about poorly-designed packaging. It might seem like a good idea at first, but then when the customer tries to open it, they start to have a wrap rage getting it undone.

Many as well might need to get scissors and other sharp objects to open it. This creates further issues and strains because they’ll potentially hurt themselves doing this.

You don’t want that, right? You can change this problem and reduce its occurrence with ergonomic packaging that’s designed to be easy to use, and also effective for all of your packaging needs. 

The Design Principles for Handling Easily 

The major thing is the design of the item. You want to make it very easy for your customers to handle. What that doesn’t mean is make it so user-unfriendly that they get upset. 

Perforated edges they can tear along is one great example of this. you, as a customer, are able to create and tear off many of the edges, and then get the item off. It’s easy and simple. 

Pull tabs are another. If you have a mechanism to unlock the packaging like this, you can add that in. the other benefit to this one, like perforated edges, it also makes it tamper-evident for people to look at.

Finally, watch how much adhesive you use.   Adhesive is needed, sure, but using too much will impact the overall effects of the packaging. Being able to use minimal adhesive is important, and to ensure that there is minimal adhesive, try to make it so that it closes, but doesn’t bog down the packaging. 

Applications of Ergonomic Packaging 

So who uses this type of packaging? A lot of people do actually! Think of pill bottles that have a pulling mechanism or easy-to-twist off caps? This is one example. 

A bag that has perforated edges for you to open is another example. Tabs where you’re supposed to grab them and tear them off are used as well in cosmetic packaging. 

Senior-friendly products almost always have these, since due to arthritis and other conditions, many seniors struggle with basic activities. 

Why Should Brands Do this? 

Other than looking accessible, it also improves customer satisfaction. The last thing that you want is for a customer to complain that your packaging is too hard for them to open up. it just looks better, and if they can get it open, there’s a high chance that they will tell others about it, since they’re happy with the results. 

The other reason is more of an ecofriendly means.   If you have less packaging waste, it reduces your carbon footprint, and makes you look better. Reducing such packaging waste is good for everyone on all fronts, so it’s recommended that you do this. 

The Future of Packaging 

These days, we’ll probably see more and more brands adopt the ergonomic means for their packaging. 

However, we will also see more technology leveraged with this. Some brands have already added a QR code for instructions if there is trouble. With more seniors understanding technology, it does make sense.

The other addition is AR. AR for guided unboxing experiences helps to connect the customers more with the product at hand. It improves the general feeling on the product, and overall customer benefit.

So yes, your packaging ergonomics matter. There’s a lot of great ways for you to get started with this, and here, we gave you a taste of how you can use packaging that’s user-friendly, and easy for you to do! 

How to Find the Perfect sustainable packaging 

Frederick GregoryLeave a comment

There are certain kinds of factors to look into when choosing the right kind of sustainable packaging. Here, we’ll go over each of these and also some of the biggest factors to consider with this as well. 

Boxes or Mailers 

The first thing that you need to choose is a box or a mailer. Mailers are usually the most effective with this, and usually, it’s better than a box. A shipping box offers a higher-ended experience for a customer, a difference which indeed tips everything in favor of other brands too. 

The Box Style and Fluting 

Next thing is you’ve got to figure out the box style. Usually, you’ve got the standard kinds, but there is also the one-panel fold kinds for those thin shipments that are flat as well. Then of course there is the style of fluting. For boxes that are small or mid-size, go with E fluting. 

For sleeker, tighter boxes that wow customers, B fluting is good. For other kinds of boxes, you’ll want to consider a C type of fluting, since it’s a bit stronger. Heavier shipments should avoid the B fluting, and instead opt for C fluting. 

The Packaging Protection 

You’ve got different kinds of protections against packaging. The first is product protecting individually, which is corrugated bubble wrapping, paper packaging, green wrap, and others. There is also a void fill, which fills in air bubbles that protects everything from moving. 

Finally, you’ve got edge protection and cushioning, such as shred, pads that are corrugated, bubble paper and packaging type of paper. You also have decorative inner packaging, including ornament shred and tissue paper, which also protects against dust and scuffing. 

Packaging Tape 

Packaging tape is another kind.  Water0activated is usually the most cost-effective type of eco-friendly packaging paper, but of course, the pressure one is a cheaper option for you. 

Mailer Type 

You do need to choose the kind of mailer that you want to use. There are appall ones, poly mailers, eco X mailers and also kraft mailers. The biggest thing to decide here is whether you want it to be recycled plastic or recycled paper mailers, and you also may want to choose different types of padding such as rigid and bubble mailers too. 

The inner Packaging 

Sometimes, if the thing you’re shipping is fragile, you need to determine the inner packaging that’s there. 

You’ve got clear poly bags, ecobrands such as roll wrap and other kinds of wrapping. You may want to choose this if you think you need further protection, as in the case of ceramics and glassware. 

Make sure the packaging is the correct size. 

You want to make sure that you don’t have a box that’s too big, so make sure it’s about a quarter inch larger than what you need, so that it can accommodate the package, any void, and whatnot, without possibly ruining it. 

Custom Branding? 

Some people may not want to do custom branding, but it’s a good way to showcase the brand itself, help with the loyalty of customers, and also inform others about the type of sustainable kinds of packaging. You also may want to have an idea of the custom type of branding you want to include. 

Make it Eco Friendly 

Finally, you want to make sure that your packaging is as eco-friendly as possible, in that it’s recyclable, can be used effectively, and also is eco-friendly in transport. This, of course, can be a challenge, but if you follow all of these steps, you’ll not only have great packaging, but also be the most sustainable out there.